Barstool Sports is hiring a

Senior Data Analyst: Off-Platform Distribution BI Manager

New York, NY

Full-Time

The Barstool Sports data analytics team is looking for a Senior Data Analyst to help foster a data-driven culture with an emphasis on off-platform distribution data analytics and related actionable insights.  Initial areas of data analytics focus include YouTube, TikTok, Instagram, Facebook & Twitter plus any new content distribution platforms that arise over time.  The ideal candidate will work closely with our EVP, Growth and Head of Data to deliver high-quality data analysis & actionable insights to key stakeholders in the company for any and all off-platform distribution initiatives. 

What You'll Do

  • Execute within a player / coach role on a team that serves as the resource for analytical questions & actionable insights related to off-platform content distribution channels.
  • Leverage native data tools within platforms such as YouTube, TikTok, Facebook, Twitter while also leveraging the internal Barstool Sports data warehouse and various related data tools.
  • Continuously mine data and drive analyses by applying your expertise in quantitative analysis and the presentation of data to present actionable insights to internal stakeholders.
  • Create dashboards to provide actionable insights in a digestible way to internal stakeholders
  • Consistently have your finger on the pulse of what competitors and best of breed content-first digital media companies or influencer agencies are doing to excel on platforms strategic to Barstool.
  • Collaborate with internal business partners to identify opportunities, understand objectives, and rationalize efforts to support strategic business objectives with both short-term and long-term deliveries in an environment with high expectations for swift action.
  • Proactively monitor data to ensure accuracy and identify issues; provide thoughtful and timely solutions to problems.
  • Contribute to building a quantitative and data-based decision-making culture
  • Develop, produce and distribute ad hoc and standardized reports and analyses.
  • Own relationships with various business stakeholders, manage expectations, and align efforts to meet business needs by developing strong communication between teams

What You Have

  • 5+ years of experience within the digital media / publisher / influencer industry, working with massive data sets and developing trend analyses and solutions to business issues
  • Experience with social media data sets - specifically YouTube and/or Facebook/Instagram
  • Must be detail-oriented, thorough, analytical, strategic, decisive and a proactive problem solver
  • Must be a proactive problem solver with an ability to think creatively, strategically and technically
  • Experience working in fast-paced environments with an ability to liaise with senior leadership and influence decisions
  • Ability to provide strategic thought leadership related to your assigned off-platform distribution focus areas and translate data concepts to related stakeholders in the business
  • You have exposure to Data Warehouses and an understanding of data modeling concepts and methodologies
  • Working knowledge and experience of excel modeling & Looker preferred.

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